One book that I highly recommend for new real estate agents, as well as those seeking to grow their business, is "Fanatical Prospecting" by Jeb Blount. This book is essential for developing the crucial skill of prospecting, which is fundamental to achieving success as a real estate agent.
In "Fanatical Prospecting," Jeb Blount provides valuable insights and practical strategies for effectively identifying, engaging, and converting prospects into clients. The book covers a wide range of topics, including the importance of developing a prospecting mindset, leveraging technology and social media, crafting compelling messages, and managing objections.
Moreover, the author emphasizes the need for consistency and discipline in prospecting efforts and provides tools and frameworks for establishing and executing a robust prospecting plan. By following the principles and techniques outlined in the book, real estate agents can build a strong pipeline of leads, maximize their sales productivity, and ultimately, achieve their business goals.
Overall, "Fanatical Prospecting" is an excellent resource for anyone looking to improve their prospecting skills and take their real estate business to the next level.